San Francisco Treatment
Posted 22 January 2011 at 4:53 PM | Comments (6)
Erin and Andrew just nabbed a spacious, vintage apartment in the Bay Area and asked me for some suggestions on color schemes. Their new place is awesome, but they don’t get much direct sunlight in their living room.
I looked through hundreds of photographs that might inspire them, and then pulled color palettes from the images that gave me that young-and-fun-couple-in-a-Bay-Area-apartment kind of vibe. Considering their lack of direct sunlight—with a north-facing bay window and west-facing windows covered by an oak tree—I tried to find images that use colors with red and yellow undertones, to warm up that cool-blue northern light.
Here are my four favorites.
Punchy
This set, from Benjamin Moore (a great resource for decorating ideas, by the way), is bold, bright, and fearless. The colors make me think of peacock feathers. Wisely, they’re combined with a lot of white, black, and gray.
(I’m aware this one isn’t exactly the “warm” color palette I said I’d stick to, but I couldn’t exactly eliminate these, could I??! I mean, LOOK!)
Cozy
I admit I love the connection between this urban-hippie style and San Francisco’s bohemian subculture, but the décor isn’t as important here as is the color palette, taken from Pittsburgh Paint’s color trend guide for 2011.
Mod
I’m in love with this living room from Benjamin Moore. It reminds me of a cool professor—think bright red shirt under a brown tweed jacket. A wall color this bright warrants neutrality in furniture and accessories, which explains why these images are actually palatable.
Neutral
A white-walled room doesn’t have to be boring, as you can see in these images from Crate&Barrel and Room&Board. But since north-facing windows will cast a blue-gray light in the room, some furniture and accessories should have a warm undertone.
And here are the color palettes all in a row. Good luck, kids!



















