If you assumed I’d be designing my sister’s save-the-date cards, wedding invitations, and programs, you were right! I’m knee-deep in her wedding design, and I love it.
Our starting point was some of my wedding inspiration boards. The two boards I really liked for her were Youthful Pink and White and Crisp Coral and White. We had a couple of back-and-forths about how to apply one of these color palettes, when it occurred to me that we could combine the two.
My sister really liked the idea of a softer color with something brighter and punchier, so I sat down to brainstorm how it would all come together. I wanted to give her a visual before going much further, so I created a collection of spring dresses from Banana Republic:

And a collection from J.Crew:

And voilà, we were done with the hardest part! With the green-light* on a coral and pink palette, it was time to come up with an overall motif for her big day. I wanted so badly to go with stripes—like you saw in the inspiration boards—but it just wasn’t connecting. My sister isn’t “stripes” as much as she is “cute flowers.” I had to trust my instinct by switching gears completely and going floral.
Initially expecting to design just a few cute flowers, I was pleasantly surprised as an allover pattern began to emerge! I haven’t done pattern design in years (such a shame, considering my love for it), so it was very exciting. Once again, green-light (yay)—so I refined the pattern to make it seamless.
While applying the pattern to our first project, the save-the-date card, it became clear that the girlish sweetness of the colors and style needed to be balanced by something more tough and masculine. So that’s how I approached the information.
Here’s the final card (with names changed, obviously):

*I’d just like to note that the green-light came from both the bride and groom. In case any of you were thinking there’s no way the groom would approve! Nuh-uh, this is a couple that works in total unity.